The easing of China's pandemic measures has injected strong momentum into the country’s overall economic recovery. Against this backdrop, CIFM/interzum guangzhou 2023 will return to its original schedule from March 28 to 31 at the Pazhou Canton Fair Complex in Guangzhou.
With high demand in the global furniture market, CIFM/interzum guangzhou will feature more than 1,100 high-quality brands from the entire furniture manufacturing supply chain spectrum. More than 140,000 attendees are expected in the exhibition hall covering an area of 330,000 square meters.
Following the acclaimed first edition of the "Vitality of Sustainable Innovation to Life" (VSIL) Forum in 2022, the next run will continue to focus on development trend forecast with a Strategic Advisory Panel comprising industry experts and scholars weighing in on hot industry topics and reveal indicative industry developments.
Internationally-renowned brands will discuss how the supply chain will meet the individual needs of the fully custom interiors, present use cases of digitalization and smart manufacturing, and brainstorm new ideas for product development and design trends.
In addition, Mr. Dick Spierenburg - renowned designer and creative director of imm - and well-known European material expert, and jury member of the Red Dot Award Product Design Dr. Sascha Peters will share global insights on the industy, as well as trends on new material applications.
The boom of the sleep economy
In recent years, sleep problems have become a topic of global concern. According to statistics from the Chinese Sleep Research Society, more than 300 million people in China suffered from sleep disorders in 2021, and the incidence of insomnia among adults is as high as 38.2%. This phenomenon has given rise to a new sleep economy, exceeding 400 billion yuan (data from iiMedia Research’s Research Report on China's Sleep Economy Industry in 2021).
Targeting this trend, the 2023 VSIL Forum will feature sleep solutions at a dedicated session on upholstered furniture accessories, complementing the first Rest & Relax – Upholstery Sourcing Event for soft home furnishing buyers to meet with high-quality brands.
As the primary platform for furniture production equipment and accessories companies to expand their business in Asia, CIFM/interzum guangzhou 2023 will continue to provide effective online and offline business matching services to foster connections.